Sip For Progress

We’re shaping the future of THC beverage

We’re not waiting around. Join Sip For Progress to stay informed, speak up for smart regulation, and be part of what’s next.

Join the Mission

The federal hemp ban takes effect December 11, 2026

Take action

So, what’s actually happening

  1. The short version

    Most THC beverages, including the majority of ours, are set to become illegal under federal law on December 11, 2026.

  2. There’s a real fix

    Lawmakers are working on regulations that would keep THC drinks legal with age checks, lab testing and honest labels.

  3. Regulate, don’t ban

    We're not asking for the status quo. We're asking for federal regulations that mirror state regulations that protect consumers and push out bad actors.

Join the mission

$1 from every 4‑pack goes to the fight

For every Nowadays Extra Light 4-pack sold, $1 goes toward advocacy for smart, sensible regulation of hemp-derived THC.* Drink what you love and back its future.
*Up to $50,000